For some organisations, standing, profile and reputation within the community are vitally important. Without the right relationships and presence within the community they simply cannot conduct their business or activities effectively.
By establishing links with the right people and organisations - key and respected community opinion formers, Frontier PR can help its clients broaden their message, and in doing so connect with new and potentially influential audiences.
Activity can include:
- Developing mutually beneficial collaborations
- Mutual media opportunities
- Community based sponsorship
- Community fund raising activities.
Who will Community Relations work for?
Charities, public sector organisations, social enterprises and community based and focused organisations are particularly reliant on developing and maintaining good community relationships, however, certain commercial organisations must build and maintain new community links.
What will Frontier PR do?
Identify a strategy as to who and why the client should be seeking to build a relationship with, what that relationship will involve and what the benefits will be for each party. Once this is agreed, Frontier PR will then set about approaching and establishing links with each organisation in turn, managing all the details of the arrangement.
The community relations conducted by Frontier PR has left and living a lasting legacy for Think Ahead. Not only do we have the community profile that the charity deserves, but we've also built valuable new relationships with a wide variety of third party organisations and community groups - all of which help us project our message far beyond our core membership
